From March 6 to 8, 2026, the Japan Golf Fair 2026 will be held at the Pacifico Yokohama Convention Center. As Japan and Asia's leading professional golf exhibition, the Japan Golf Fair attracts numerous professional players, amateur enthusiasts, golf lovers, and beginners. Organized by the Japan Golf Goods Association, the fair serves as a key B2B trade platform in the Asia-Pacific region, featuring a new product launch hall and an international buyer program, driving significant growth in on-site order volumes. Concurrently, the “Japan Golf Industry Summit” will be held to discuss cutting-edge industry topics such as the adoption of AI teaching systems and sustainable course management. The exhibition's “Test-Drive Experience Zone” is equipped with advanced radar tracking devices, allowing buyers to test the performance of new products. It has been praised by Golf Digest Japan as “a barometer of high-tech innovation in Asia.” As the world's second-largest golf consumer market, Japan offers immense market potential. The JAPAN GOLF FAIR provides international exhibitors with an excellent opportunity to enter the Asian market and offers Japanese domestic companies a platform for collaboration and exchange with international peers.