ITE & MICE 2025 is the 20th MICE, which will be held at the Hong Kong Convention and Exhibition Centre from June 12 to 15, 2025. As Asia's leading international tourism event, the exhibition attracts travel agents, tour operators, airlines, hotels and other tourism industry professionals from all over the world. The exhibition has multiple official pavilions covering 68 countries and regions, and is expected to have 515 exhibitors, of which 87% are from outside Hong Kong. Business matching, industry forums, opinion leader exchanges and about 100 seminars will be held during the exhibition. In addition, ITE & MICE 2025 also pays special attention to high-end independent travelers (FITs), providing them with retail and public promotion opportunities.