Ministry of Commerce of the People's Republic of China 
FRAGRANZE 2025 is the international event for the artistic perfumery and beauty industry in Florence, Italy, taking place from September 12-14, 2025 at Stazione Leopolda in Florence, part of the Pitti Immagine trade show network. The show is the key meeting point for the artistic perfumery and lifestyle community, attracting a wide range of participants from around the globe. Exhibitors from major perfume markets such as France, Italy, Spain will showcase their latest formulas and fragrances in interactive pavilions and themed areas. The show will feature live demonstrations, informative seminars, expert-led sessions and presentations on industry issues and future trends. It provides a platform for established and emerging brands, key decision-makers and influencers to exchange experiences, collaborate and buy/sell high-quality fragrances.
Date
- 2025.09.12-09.14
- 09.2026
- Founded in: /
- Interval: Once a year
Venue
- Stazione Leopolda
- Italy-Florence
- Opening Hours: /
Industry
- Industry Sector
- Cosmetics, Beauty Care Products, Perfumery
- Main Product Groups
- Perfumery Cosmetics
Sponsor
- Pitti Immagine s.r.l.
- Tel ：+39 055 36931
- Fax：+39 055 3693200
- info@pittimmagine.com
- http://www.pittimmagine.com/
Event official website
The current key figures are not Eventgold-certified. Details provided by the organiser.
Figures
Audit
Space(m²)
Space (Gross)
Space (Net)
Special Show Space *
Exhibitor Stand Space
Hall Space
Domestic
Foreign
Open Air
Domestic
Foreign
Exhibitor Figures
Exhibitors
Domestic
Foreign
Other Represented Firms *
Domestic
Foreign
Visitor Figures
Visitors (Number Of Admissions)
Domestic
Foreign
Present journalists
Journalist figures
Domestic
Foreign
2024
No
0
0
0
0
0
0
0
0
0
0
215
0
0
0
0
0
1700
1260
440
0
0
0
*Special display area refers to the image display area and performance area related to the exhibition
theme
*Affiliated exhibitors are exhibition units that showcase their economic products at other exhibitors' booths but do not have staff.
Affiliated exhibitors can be companies, individuals, or organizations.
Affiliated exhibitors cannot be considered as exhibitors, but if clearly marked, they can be included in the exhibitor directory.
*Domestic refers to the territory of the country where the exhibition is held.
*Affiliated exhibitors are exhibition units that showcase their economic products at other exhibitors' booths but do not have staff.
Affiliated exhibitors can be companies, individuals, or organizations.
Affiliated exhibitors cannot be considered as exhibitors, but if clearly marked, they can be included in the exhibitor directory.
*Domestic refers to the territory of the country where the exhibition is held.
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